Members of the lateuaterra.com team have participated in the Cycle of Conferences on Entrepreneurship organized by the Escola Técnica Superior d’Engenyeria Agronòmica i del Medi Ambient of the Universitat Politécnica de València. During the presentation, we addressed different topics: what is crowdfunding, how this alternative financing formula has evolved in Spain, the main types of crowdfunding, why to choose crowdfunding over other financing methods… In addition, we explain how the platform works, the main keys to the success of a crowdfunding campaign and we have the testimony of José Falco, one of the promoters of Arcadia, a shelter for animals that managed to reach its funding goal. Thank you all!